This is Tomorrow

Ashley's take on, well, everything

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      9 Jan 2012

      How long before Kindles are free? Not long now...

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      via wallblog.co.uk

      Paying for your Kindle? That's so 2011. It's just a hunch at the moment, but I think that it won't be too long before you can pick up a basic Kindle for free. Well the hardware will be free anyhow funded by the subscription you pay to a publisher or vouchers for books/films/music etc

      In fact it is kind of already happening. Walbllog has this story http://wallblog.co.uk/2012/01/09/free-e-readers-with-a-subscription-to-the-ny... on how you can now get a free Nook (the Barnes & Noble Kindle rival) if you subscribe to the digital edition of the New York Times.

      Customers who purchase a one-year Nook subscription to The New York Times at $19.99 a month will receive a top-rated Nook Simple Touch for free (usually $99) or a 7 inch Nook Color for just $99 (usually $199).

      Of course Amazon is in a much stronger position with the Kindle than B&N are with the Nook, and to start giving away ereaders for nothing won't go down well with the millions who paid cash for them this Christmas. However surely it is a matter of time now before we see deals like this dropping all over the place.

      Spend £100 on ebooks and get a free Kindle, or a Kindle Fire for £100. It can't be too far away.

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      3 Jan 2012

      Tech Digest and Shiny Shiny break traffic records in December

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      via techdigest.tv

      Happy New Year everyone. I hope 2012 is as great as it looks it might be.

      Shiny Media ended 2011 on a very big high. Tech Digest's traffic was amazing smashing its previous best figure for page impressions by over 200,000.

      Meanwhile Shiny Shiny posted its best traffic figures for three years.

      Shiny also ended the year by launching Connectedhealthstore.com an innovative new site which looks at the burgeoning digital health market.

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      16 Dec 2011

      Boo! Premier League scuppers The Guardian's 'The greatest Premier League goal ever – poll'

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      Media_httpstaticguimc_uggeo
      via guardian.co.uk

      There's a really lovely feature on the Guardian today where readers are asked to vote for what they think is best Premiership goal of all time. http://www.guardian.co.uk/football/poll/2011/dec/15/greatest-premier-league-g... Everyone knows that it was Dennis Bergkamp's classic twin touch destruction of the Newcastle defence from 2001-2002 season, but that's another matter.

      So you can refresh your memory as to which are the best goals The Guar has helpfully put in links to YouTube videos of the goals.

      Except that none of them work. Someone at the FA has clearly had a minor coronary over the feature and insisted to YouTube that they take the links down - which is terrible, but does mean that it is more likely that I will get some work done this morning.

      So is The Guardian being irresponsible in linking to 'pirated, illegal videos'. Or should the Premiership stop spoiling all out Xmas fun?

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      14 Dec 2011

      New trend - Blogs to Books. Nothing to See Here - A Guide to the Hidden Joys of Scotland

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      via pocketmountains.com

      If I remember rightly taking content from blogs and turning them into books was all the rage a few years ago. Anyone remember The Friday Project? I wonder whatever happened to that Paul Carr bloke?

      Well give the fella his due he had a great idea, but was probably half a decade too soon with it.

      The economics of publishing books has changed massively and these days self-publish is a badge of honour rather than a dirty word (or two).

      I think over the coming months we are going to see of spurt of bloggers releasing books. Basically anyone savvy enough to produce non date specific content can now quite easily create print books (through indie publishers and Lulu) and upload them to Kindle and iBooks stores.

      For me the big breakthrough will be the arrival of the Kindle Fire next year. It will then mean that image heavy books - which incidentally look fine on the Kindle app on mobiles and tablets - will look great on the native format too.

      So I really like the look of this book. Nothing To See Here is a great blog that features quirky and interesting buildings and places from across the UK. The best Scottish ones, along with some new posts, have been rounded up for this book, which if it keeps up the standard of the website will be a wonderful read. You can order a print version here http://www.pocketmountains.com/product/nothing-to-see-here

      A while ago Sean Hannam and myself ran a music site called PopJunkie, which featured the most under-rated albums of all time. A few of those, along with a lot of new reviews from some very talented and generous souls, will shortly be available as Stop Me If You Think... The Most Under-rated Albums Ever on the Kindle and iBooks platforms. Money raised from the book will go to The Great Ormond Street Children'as Hospital. The book will be available in January.

      I am sure there will be plenty more blog books next year too.

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      14 Dec 2011

      New project - Connected Health Store

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      via connectedhealthstore.com

      Very excited to unveil today a new project I have been working on with the Shiny Media team - Connected Health Store.

      Back in the day Shiny used to start a new blog every other week (sighs wistfully) but this is actually the first new website from Shiny in about four years - which only goes to underline what an important sector in the tech world we think it will become.

      Anyhow the blurb about the website is here http://connectedhealthstore.com/sample-page

      The release is below

      New website that focuses on health gadgets and apps, Connected Health Store, launches

      Innovative collaboration between website network Shiny Media and product development agency CONNECTION7

      The booming sector of health gadgets and apps gets its very own website today with the arrival of Connected Health Store.

      A collaboration between website network Shiny Media and sales, marketing and product development company CONNECTION7 Connected Health Store will keep its US and UK readers up to date with the latest news from the medical and fitness gadgets world highlighting products that monitor a person’s bodily signs, enable them to track their wellness and a great deal more.

      In a few months time Connected Health Store will also add a retail section enabling readers to view and buy a number of unique health-based products and apps.

      ‘For me the Connected Health space is one of the most vibrant and exciting areas of technology,’ explains Ashley Norris, a director of Shiny Media. ‘There is going to be an explosion of health gadgets and apps in 2012, starting at the CES exhibition in January, which will make a significant difference to the way that we monitor our health.’

      ‘At CHS we will also keep tabs on the growing wellness app market, which will begin to mature as phones and tablets get ever more sophisticated and intelligent.’

      ‘The real opportunity here is to cut through an increasing wealth of information and bring it altogether under one roof. News, product reviews, tips and advice with a store to follow, make the Connected Health Store a cracking destination for those interested in tech and health.’ Said, Andrew Durkin co-founder of CONNECTION7.

      The editorial for Connected Health Store is written by the team that produces Shiny’s two high profile consumer electronics websites Tech Digest and Shiny Shiny. Shiny’s MD Chris Price says ‘It has been quite a while since we launched a new website which just goes to underline how exciting and how much potential we think there is in Connected Health.’

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      17 Nov 2011

      Very smart social media/music ad campaign - Ford's Bands In Transit

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      via bandsintransit.com

      Really like this new campaign for Ford Transit vans. Basically they have taken some very cool bands - including Margate's very own Surfmeisters Two Wounded Birds - interesting places and filmed them performing live with the van in tow. The TWB video is shot at Cardiff Castle.

      Great idea and nicely executed too

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      9 Nov 2011

      Instant #Instagram magazine. Shiny Shiny's Autumn Collection #shinyautumn #magcloud

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      via magcloud.com

      I just played a very small part in a really lovely project that was collaboration between the teams from Sutro and Shinyshiny.tv

      Over the past few weeks Shiny Shiny has been running a competition, sponsored by speaker company Orbitsound, which encouraged readers to send in (or rather tweet about) Instagram pictures they had taken that reflect Autumn.

      Not only did we get over a 100 entries, but the standard of the pics was exceptionally high.

      So we have taken the best 30 or so of them and compiled a digital/iPad magazine that's available from Magcloud here

      http://www.magcloud.com/browse/issue/295305

      You can also buy a printed version if you fancy too. The iPad version looks great and the mag is very easy to make as we used the Magcloud tie-up with Flickr. The design and lay out is fairly basic, but here's hoping that Magcloud upgrade the service to give users a little more flexibility.

      You can also see some of the best on the website here - http://www.shinyshiny.tv/2011/11/top_10_shinyautumn_photo_competition_entries...

      It worked brilliantly as a competition too, so if any brands fancy running something similar with us again (you just provide some knock out prizes) please get in touch.

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      9 Nov 2011

      Cool new-ish blog - London Pop-ups

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      via londonpopups.com

      Much kudos to bloke about town/Bon Viveur/Bluegrass devotee Dan Calladine for combining at least two of his biggest passions in this rather wonderful blog.

      http://www.londonpopups.com/

      Basically it lists all the latest pop up shops/restaurants/cafes/cinemas in the capital as well as providing some very useful resources if you fancy having a bash yourself.

      It has already inspired some great ideas in the Sutro office. Let's just say if you are Starbucks, you should be very worried indeed.

      Looking forward to the Bluegrass blog next Dan.

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      20 Oct 2011

      Wanted - writers for our new London Project iPad/digital/Kindle magazine

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      via flickr.com

      Anorak Publishing has just set a very exciting new magazine in motion. The London Project is a collection of stories, images and videos that reflect the World's greatest city on the cusp of a momentous year in its history.

      It will look back at the past, take the pulse of the city as it is now and make a few predictions about its future. It will be available in a whole load of digital formats and in print too.

      And we want you to help.

      Got a really good story about the capital? Maybe the bloke at the end of your road was best mates with The Krays? Or someone you know used to be a waitress in the restaurant in Telecom Tower? Maybe you were involved in one of the key events that shaped the recent development of the city? Or you have a special place in the capital that up until now you haven't wanted to share.

      We are looking for 10-15 stories about London and Londoners that have to be between 500-1000 words and accompanied by a picture. We will pay £100 for each story.

      Got a good idea? Then email me ashley@anorak.co.uk as soon as you can.

      We would also consider photo essays or interesting videos.

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      12 Oct 2011

      My little charity book project - and why I need your help

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      via google.co.uk

      The PopJunkie Kindle/iPad book project -

      If you are seeing this via Facebook chances are that at some point you and I have talked about, or more likely had a huge row about, music.

      So I wonder then if you fancy being involved in a little project that will be fun, won’t take much of your time and will hopefully make some dosh for children’s charity (Great Ormond Street Hopsital).

      Along with Sean Hannam I ran a blog a while ago called PopJunkie - which was basically our lop sided, some might jaded, but hopefully quite amusing reviews of the most under-rated albums of all time. We argued why Nancy was the real talent in the Sinatra household, why Gene made better albums than The Smiths, why Genevieve Waite should have been bigger than Madonna and who lot more.

      The other day I thought it would be good to put those 30 or so reviews into a digital book using Kindle/Lulu/iBooks/ because it is a process that seems to be becoming easier

      Then I had a better idea. So it wasn’t dominated by endless 60s psych bands and BritPop also-rans I thought about opening it out to a select few people and trying to make a bit of money for GOSH.

      The idea is that we compile a book of the 50 most under-rated albums of all time. Each review is a passionate defence of an album that has been ignored, misunderstood or basically just demands a much wider audience.

      It can be from a major act - so for example you could put the case that one of Prince’s recent albums are more fun than his 80s peak or that Led Zeppelin never improved on their debut.

      Or it can be something that is by a lesser known artists that deserves a much wider audience.

      The plan is to get 50 reviews, maybe more if this goes viral.

      So here’s what I need.

      1 You to get back to me saying you are up for it and nominating the album(s) you are going to do.

      2 I’ll then reply and you have 3 weeks to write. After that I will endlessly chase you for it.

      3 You write at least 400 words on a passionate defence/reappraisal of whatever is your chosen album. You can write as much as you want - but I think anything less than 400 words is a bit short. Feel free to make it as controversial as you like/slag off as many other artists as you want.

      4 You add a mini bio of yourself - who you are, anything you want to plug, etc.

      The idea is that the book will be in Amazon store by the end of November.

      I am going to charge around £3 for the digital version of the book - more for the paperback version (via Lulu) - and the money we raise (bar a few quid for a designer to knock it into shape) will go to Great Ormond Street Children’s Hospital. As some of you know that place has become my 2nd home this year and I wanted to do something to say thank you and this seems a lot more fun than a sponsored walk.

      When the book is done we will Facebook/tweet the hell out of it and hopefully watch those sales rack up.

      I am happy for you to do more than one review if you are so inclined. Also feel free to ask anyone else who you think might enjoy/want to be involved in this little exercise.

      Thanking you in advance for your help. Now what’s it to be. Gorky’s debut or Madonna’s Erotica? Over to you...
      Contact me via Facebook or email shinyashley@gmail.com

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